Tips for Integrating TikTok Into Your Conference or Event

What is TikTok?

TikTok logoIn 2014, a company called Musical.ly released an app designed to make it easy for anyone with a smartphone to upload short-looping videos of themselves lip-syncing songs. In 2018, Musical.ly merged with TikTok, another video-sharing service. Content generated with the app has quickly evolved beyond simple lip-sync videos to include just about any type of brief, viral content imaginable, including memes, pranks, and challenges. As of late 2019, the app has reportedly been downloaded 1.5 billion times and has an astounding 700 million active daily users.

From celebrities to college students, the platform has become a prime option for reaching new audiences and ensuring a brand is part of relevant trends and cultural movements. So if you want your conference or event to be at the forefront of social-media marketing and engagement, check out our tips for integrating TikTok.
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New Feature: Proposal Labels

Have you ever wanted to organize your call’s proposals using your own taxonomy? Well now you can, with labels!

Call admins can now create and apply custom labels to any proposal. They’re completely under your control. You decide what to call them and which proposals to assign them to. You can then use them to find proposals according to the labels they’ve been assigned.

And the best part? They’re included as a core module at no additional cost and with every call, new or existing!

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Expanded Feature: Default Answers in Role Forms

Call admins can now use profile information for default answers in role forms!

Previously, the only two questions in a role form that could be auto-filled with information from a user’s profile were name and organization—both of which were hard-coded into the form. And with any other question you could only define static text for a default answer.

Now, the question-settings dialog has an additional Default Answer option for all text questions, including name and organization. You can still provide specific text to auto-fill the answer, but now you also have the option to select a data element from the user’s profile.

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New Feature: Proposal Histories

At the heart of ProposalSpace is the ability for teams to work on proposals and to manage calls. That collaborative environment, however, has sometimes made it difficult to track down exactly who made a change or took a particular action.

So we added proposal histories.

Now, every change to a proposal is logged. Log entries include the action taken, who took it, when it was taken, and if applicable, what the value was before the change.

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New Feature: Deadline Countdown

While we would all like to imagine a world where authors submit their proposals well before the submission deadline, the harsh reality is that a good number of them wait until the very last minute to click the Submit button.

Of course, ProposalSpace displays the submission deadline prominently at the top of every proposal and, if the deadline is less than a week away, also displays a notice with the time remaining:

Countdown Timer

While this is helpful, we’ve had a few authors mention that they felt cheated out of a few minutes because their computer’s clock wasn’t in sync with the “official” clock on the server, leading them to believe they had more time than they actually did.

To make sure everyone is on the same page (er, clock), we’re making some adjustments to the time-remaining notice and adding a countdown timer so everyone knows exactly how much time is left for them to submit their proposal.

Here’s how it works:

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